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Inside Nigeria’s $8.3 Billion Beauty Market

Our 2025 report breaks down consumer habits, market sizing, brand positioning, influencer power, and the future of Nigerian beauty.

What's Inside:

  • Breakdown of premium vs. non-premium brands
  • Top-performing local & international cosmetics brands
  • Pricing tiers, market shares & consumer trends
  • Distribution insights and digital sales outlook
  • Growth drivers: influencer marketing, minimalist beauty, premium skincare

Who Should Download This Report:

  • Beauty founders & entrepreneurs
  • Product developers and brand managers
  • Beauty investors & market analysts
  • Marketing agencies in skincare & makeup

Why This Report Matters:

With a 14.97% projected CAGR and over 57 million active female consumers, Nigeria’s beauty market is poised for explosive growth. This report helps you seize it.