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Why Does A Startup Need A Business Consulting Firm?

The mentality that we run with, is what makes us neglect manuals, as we attempt to figure it out ourselves. How many times have you considered reading the operation manual of a device? I bet you simply learn on the job but it doesn’t seem to work well every time, right? Right! That’s the reason […]

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NOT FOR SALE! OR IS IT? (THE $200M PAYSTACK ACQUISITION)

Nigerian fintech startup Paystack has been acquired by global fintech giant Stripe for a reported $200 million, making it the biggest M&A deal in Nigerian tech and one of the biggest in Nigerian corporate history. Paystack has been on Stripe’s radar since 2018 when Stripe led Paystack’s Series. A financing round and have been playing […]

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Product-Market Fit; the soul of every startup

Startups usually have a notoriously small budget, which means that trying to sell your products to everyone will likely result in disaster. As startup owners, you need to keep a narrow focus on your target market, and most importantly, develop a product-market fit. A Startup should prioritize product-market fit above all other goals because finding […]

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UNDERSTANDING CASH-FLOW FOR STARTUPS

The initial years of running a start-up are a challenging time for any founder. There’s the excitement of creating your business idea and getting it up and running. But the importance of a rock-solid financial foundations cannot be over-emphasized. No matter why you’ve decided to start a business, there will always be one goal that […]

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PIVOTING – When is the right time? (Case study – Paypal)

The most successful businesses are often those that have found a way to truly meet the needs of their customers. Such businesses had achieved a Product–Market Fit. If their initial idea doesn’t work as planned, entrepreneurs are expected to be ready to pursue a Plan B. But what does it actually mean to pivot – […]

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RETAIN YOUR CUSTOMER BASE USING SOME SIMPLE TIPS

As a startup founder, you know that there is no greater desire to win your first customer or your first ten customers. You’ll do whatever it takes to call a customer your own. Customer acquisition is something you’ll practically fantasize about it. I’ve heard some entrepreneurs compare that feeling of owning their first pet. Beautiful, […]

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JOB OPPORTUNITY: For a Technical (Implementation) Project Manager at a New Start-up

THE START-UP A new technological innovation start-up company with a mission to address the access to market challenge militating the growth and development of one of the key sectors in the continent. This company is working on creating a transformational platform that will bring efficiency and effectiveness to the current supply chain management system across […]

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JOB OPPORTUNITY: For a Legal and Administrative Executive at a new Start-up

THE START UP A new technological innovation start-up company with a mission to address the access to market challenge militating the growth and development of one of the key sectors in the continent. This company is working on creating a transformational platform that will bring efficiency and effectiveness to the current supply chain management system […]

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LET US NOT GET ANGRY; THE FIRS CIRCULAR DOES NOT CONCERN YOU

A few hours ago, the Federal Government, through one of its twitter handles, ordered all persons holding accounts across financial institutions and insurance firms to complete and submit Self-certification forms. Well, this was what the information sounded like, that was not what the announcement was trying to say, little wonder why the post has been […]

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Is Africa’s Internet Market Backed By Real Purchasing Power? (An Irokotv case study)

Economies around the world have experienced a squeeze with the global economy on lockdown.   This crisis has not only affected businesses, people have lost their jobs which has inadvertently affected spending patterns.   Irokotv, a video-on-demand streaming platform has had its fair share of the squeeze.   While global streaming media is experiencing a […]

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